Overview
Aspen Heights Partners is a student housing company with numerous properties across the nation. Their ultimate goal is to provide the best living experience for their residents. As one of their Graphic Designers, my role was to create compelling graphics that encouraged college students to engage with or live at Aspen.
The Marketing Team
Marketing Director: Brian Wei
Creative Lead: Stephanie Blea Lerma
Visual Designer: Katie Connolly
Visual Designer: Caitlyn Chapa
Videographer: Nickolas Di Carlo
Copy Writer: Mason Waters
Digital Marketing: Tyler Holmes
Campaigns
Ditch The Dorms
Overview
One of the main factors driving students towards their next home is cost. With this in mind, our team created email and print assets focused on portraying the distinctive price and amenity difference between Aspen and Dorm living, with Aspen giving more bang for less buck.
Renew For Them
Overview
Taking renewals to a different level. Renewing is typically a tedious process, so the Marketing Team decided to put a spin on the narrative by focusing on reasons to renew for not just you, but your friends, family, pets, and so on.
External-Facing Ad
Student Housing Business Ad
This ad was targeted at job seekers who might be interested in working at Aspen’s corporate office. We created a playful representation of Aspen that stood out from other material in the magazine.